Pragati wins the Business World’s Best Indian Design Excellence Award for its Lopez Design Calendar. The Lopez design calendar has been chosen as the Hottest Designs of 2004 in the “Best Graphics” category.

This is a celebration of not just the technological prowess of Pragati Printing Press, but also its philosophy. The calendar features allegories from Panchatantra and Jataka, and rides on innovative printing. The story of the thirsty crow, for instance, uses a unique colour separation to enhance saturation, a spot UV coat (on the pot) for the transparent effect, and textured UV coat (on the pebbles) to make them stand out. More than just a calendar.

Juryspeak: The Indianness of the design, combined with the world-class technology, was impressive.
From thin air